Neo Touch Launch

For the launch of Yoco’s latest card machine, the Neo Touch, I designed a bold and dynamic visual language that brought the campaign to life. The goal was to create a striking identity that captured the innovation, ease, and modernity of the Neo Touch, while staying true to Yoco’s entrepreneurial spirit. From digital assets to in-store visuals and social media content, I developed a cohesive design system that highlighted the sleek design and cutting-edge features of the new device. Vibrant color contrasts, clean typography, and engaging motion graphics were key elements in ensuring the launch campaign made a strong impact across multiple platforms. This project was all about blending technology with creativity—turning a product launch into a visually compelling brand moment.